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How CA Technologies Brought in 42% More Attendees — and Won a Revvie

How do you ace a flagship event for thousands of attendees by delivering a personalized experience for each? Most companies can’t: they just don’t have the tools. But that wasn’t good enough for CA Technologies. They chose the Certain event automation platform, combined it with Marketo—and achieved phenomenal results.

Learn how CA Technologies won Marketo’s annual Revvie Award, by integrating Certain and Marketo to:

Boost event attendance by a whopping 42%

Create absorbing personalized experiences for 5,000+ attendees

Optimize and personalize sales and marketing follow-up with every attendee